Mobile broadband overtakes Wi-Fi hotspots

Mobile broadband overtakes Wi-Fi hotspots

September 26, 2016

Mobile broadband has overtaken Wi-Fi hotspots as the service of choice for accessing the internet away from home and office.

A survey by analysts Point Topic found 47% of British people on the go using mobile broadband, compared to 42% using Wi-Fi hotspots.

This is a significant turnaround from last year, when 40% used Wi-Fi and 30% used mobile broadband.

O2 has a 26% market share of mobile broadband, whilst Vodafone and Orange have 20% each, T-Mobile has 14% and 3 has 12%.

However, these figures account for all mobile internet access, not just dongle-based mobile broadband.

When it comes to dongles, Vodafone leads the way with a 24% market share, followed by O2 on 23%, then Orange, T-Mobile and 3.

Oliver Johnson, Point Topic’s chief executive, said effective marketing and a price war between providers has led to a significant increase in mobile broadband take-up.

Despite the competition and marketing, movement between networks is low, with only 10% of survey respondents saying they plan to change provider within the next six months.

Johnson added that within the next year or two, he expects mobile broadband to gain a 60% market share.

However, as mobile broadband take-up increases, the percentage difference between mobile broadband and Wi-Fi hotspots will become irrelevant as most mobile broadband packages offer free access to Wi-Fi hotspots.

timyeo

Related Posts

BT extends partnership with NetApp

Comments Off on BT extends partnership with NetApp

Tesco Mobile tops customer satisfaction charts

Comments Off on Tesco Mobile tops customer satisfaction charts

Plans for Tele2 to sell its Spanish operations

Comments Off on Plans for Tele2 to sell its Spanish operations

UN: 4bn mobile users by 2009

Comments Off on UN: 4bn mobile users by 2009

3 megapixel cameras and smaller handsets the way forward for mobile phones

Comments Off on 3 megapixel cameras and smaller handsets the way forward for mobile phones

Upgraded HSDPA service in Denmark

Comments Off on Upgraded HSDPA service in Denmark

Vodafone makes progress on green issues

Comments Off on Vodafone makes progress on green issues

Compal concerned by Motorola break up

Comments Off on Compal concerned by Motorola break up

Orange to launch Armenia network

Comments Off on Orange to launch Armenia network

H2O brings super-fast fibre through sewer system

Comments Off on H2O brings super-fast fibre through sewer system

H20 Local fibre service for £699 a month

Comments Off on H20 Local fibre service for £699 a month

Fujikura launches Optical Fibre Identifiers

Comments Off on Fujikura launches Optical Fibre Identifiers

Create Account



Log In Your Account